Thousands, millions of people work, produce and save despite anything we can work out to bother, block or discourage them. It's their natural disposition to push them, not only eagerness for money. The satisfaction, the pride to see your own business flourish, get a reputation, be trusted by a wider nd wider range of customers, expand your facilities, refurbish your headquarters, all this is a boost to progress as powerful as profits. Otherwise we couldn't explain why there re businesspeople that invest all their energies and capitals in their company to get back far poorer incomes than those they could easily have from another job.

- Luigi Einaudi